Client
MobiAzores
Fleet size
46 buses
Passenger trips
1.79M yearly validations
Time to deploy
6 weeks
Location
Terceira Island, Azores, PT
Overview
MobiAzores operates the public bus network on Terceira Island, in the Azores, managing 45 buses connecting Angra do Heroísmo and Praia da Vitória. In July 2024, MobiAzores partnered with UbiRider and Mastercard to become the first transit operation in the Azores to implement a contactless payment system — and the first Portuguese island to do so, deployed in just three weeks.
Challenges
• Traditional systems and old infrastructure • Frequent and long queues to renew passes; • Serving a population that swings sharply between locals and a heavy seasonal tourist influx, both needing to pay and access transport easily without friction.
Results
• Better communication between the backoffice and drivers,keeping service execution running smoothly across the island; • Devices installed via a simple USB connection on every bus, just plug in and go; • Credit card payments already account for 10% of all onboard transactions; • Automatic renewals for monthly and school passes improved customer service;
“With the UbiRider Platform, we really optimise our time. From customer information to operational data, everything is now available instantly and automatically.”
Catarina Brás, Operations